Seasonal business turns out to provide a far greater advantage than a business that is only done on weekdays. This is due to the needs of people who tend to increase from the usual day. Well, managing business in the holiday season can also be said to bother easy like managing business in general.
Here are tips on how to manage a business on a holiday and take advantage of a day off to increase business profits:
1. Keep Give Normal Price
Never consider giving a lower price than usual to the customer will provide benefits for you it could have done the opposite to the sale. For that try to keep giving the normal price like a normal day in general.
2. Give Discounts Naturally
When wishing to give a discount in the holiday season to the customer, give a discount do not overdo it. Give a reasonable discount because if you try to give a discount that is considered large can be a risk and can also be a loss. Things you can do that is not less interesting than just a discount is to offer a bonus to loyal customers in the holiday season such as shopping vouchers, special prizes and so forth.
3. Take advantage of Old Customers
The existence of customers is the most important thing in the business world, because with their existence then our business can survive and develop. Having many customers is the dream of every business owner.
Finding new customers is an important challenge but we as a good business owner, never just focus on finding new customers but forget the old customers. Because without the old customers who are already loyal to your business products, business could be destroyed from the first time you open.
You can take advantage of these old customers by promoting or recommending products in the holiday season through social media or by word of mouth. Do not forget to give a shopping voucher or souvenir to those who already help you.
4. Give Ease of Buying
The last way you can do is to make it easy to buy. So when deciding to sell your product in the holiday season, try to find the right strategy to make it easier for customers to buy your product. Always make it easy for them to get the product either through offline or online.
For example, if you only sell products offline which means the product is sold in the store, then determine a place that is easily reachable by customers either directly or by phone order.
In addition, if selling products through online, try to take advantage of the presence of social media that your own business or can also use a variety of application platforms specialized in selling various products online. Especially now that there are so many marketplace mushroomed in the internet network. Therefore, take advantage of any opportunity you have to keep your business growing. asuransi pendidikan anak
5. Monitor Profit and Loss
In addition, do not forget to memonito profit and loss that you get from business. Because usually in this holiday season, the businessmen tend to forget the profit of thinking about the loss that could have been obtained, even they only think of profit and fortunately alone without feeling challenged for any loss in the future.
For that, try to calculate not only profit but also loss of product sales. That way, you will know and be able to determine the right price to offer to consumers as well as the right strategy to be applied in the business of the holiday season.
Let’s Determine What’s Interesting Business to Try at the End of the Year
Towards the end of the year, usually many entrepreneurs who take advantage of this moment to sell seasonal products. This is done because they are considered to provide greater benefits even if only run in a short time.
There are many businesses that can be tried in the end of year holiday season, for that determine in the far day what the business is considered capable of being cultivated.
For example, parcel business, cake business, fireworks or trumpet business, accessories business, clothing business, and also catering business. Well, before starting a seasonal business like this, try to make a mature business plan from now so that when the holiday season arrives you’re ready to launch the desired business.